Interactive Design Project 1| Design Proposal
15.04.2025 - 28.05.2025 ( Week 4 - Week 6)
WANG JINYI / 0374697
GCD 60904 / Interactive Design / Bachelor of Design (Honours) in Creative Media / Taylor's University
Project 1
Table of Content
Lectures
Instructions
Task
Feedback
Reflection
This lecture introduced us to the basics of HTML (HyperText Markup Language) — the standard language used to build web pages. We learned how HTML structures a webpage using elements such as:
<head></head>
for page metadata<p></p>
for paragraphs<h1> to <h6>
for headings<ul><li></li></ul>
and<ol><li></li></ol>
for unordered and ordered lists
Through hands-on class exercises, we practiced writing HTML code to create:
Titles, paragraphs, and sections
Bold and italic text using
<b>
and<i>
Lists of hobbies, goals, and favorite things
Horizontal lines with
<hr>
and line breaks with<br>
We also explored how to:
Insert images and hyperlinks
Change text color and background color
Align text (e.g., center alignment)
Add text decorations like underline or strikethrough
This session helped us build a solid foundation in HTML and understand how basic code can be used to control content structure and visual presentation on a webpage.
The objective of this assignment is to develop a comprehensive proposal for the redesign of an existing website. The proposal should
demonstrate your ability to critically evaluate a website’s design and functionality, and to propose design solutions that enhance user experience, aesthetics, and performance.
Assignment Description:
You are required to select an existing website which you feel has several design and UX issue and prepare a detailed proposal for its redesign. The proposal should address the following key aspects:
Website Analysis:
Current Design Evaluation:
Provide a critique of the current design, focusing on layout, color scheme, typography, imagery, and overall aesthetics. User Experience (UX): Assess the site’s usability, navigation, accessibility, and responsiveness. Identify pain points or areas that could be improved.
Functionality:
Evaluate the website’s performance, including load times, interactivity, and compatibility across different devices and browsers.
Redesign Goals:
Objectives: Clearly define the goals of the redesign (e.g., improved usability, modernized look, enhanced brand alignment).
Target Audience:
Describe the intended audience for the redesigned website and how the new design will better meet their needs.
Design Proposal:
Visual Design Concepts: Present your ideas for the new visual design, including visual references, mood board and wireframes. Discuss the rationale behind your design choices.
UX Enhancements:
Propose changes to improve user experience, such as simplified navigation, better content organization, or enhanced interactivity.
Technical Considerations: Outline any technical updates or changes, such as optimizing for mobile devices, or improving load times
Submission:
Submit your E-portfolio link that includes an embedded link of your proposal. The proposal can be prepared using any form of
presentation application such as Google Slide or Canva
- Objective
- Website analysis
- Current design evaluation
- User experience issues
- Functionality
- Redesign goals
- Target audience
- Design proposal
- UX enhancement
- Technical considerations
- Conclusion
Week 4: I presented three poorly designed websites to Mr. Shamsul. He recommended focusing on the Department of Museums Malaysia website, as it had clear design and UX issues worth improving.
Week 5: After showing him my proposal slides, he commented that all necessary content was included and the structure was clear and concise. He suggested adding a visual redesign mockup to strengthen the proposal.Week 6: I presented a hand-drawn wireframe and a digital visual mockup. He was satisfied with the improvements and stated that the proposal was now complete and well-developed.
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